BRIEF: create an eye-catching visual language for Bilal Zafar’s 2018 Edinburgh Fringe show that could work across a variety of media.

SOLUTION: a bright and bold design complete with a bespoke typeface that hints at the digital nature of the show’s subject matter. The illustrated elements relate to the identities people assume online. I chose a colour scheme that would stand out amongst all the other posters at the Fringe.

For more of Bilal’s brilliant comedy work, visit his website.
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